Case Study: Interns @ TheFilmSchool
TheFilmSchool is one of our long-standing NPO clients that is a continual delight and challenge to work with. Over a year ago the amount of course offerings doubled, increasing the marketing workload...
View ArticleCase Study: Event Promotion at TheFilmSchool
Is event promotion tricky? The key is to use all the techniques at your disposal. In this post, we’ll go over the usual suspects, but you never know when you’ll need to reach into your reserves to...
View ArticleCase Study: Efficiency @ TheFilmSchool – Part One
The bottom line with efficiency is, well, the bottom line. How do you get the best value out of your work? There are a wealth of options when it comes to free or premium versions of the tools that make...
View ArticleCase Study: Email Marketing @ Wild Mind Film Camp
Part One: The Easy Please-y I started my marketing journey as a social media manager/intern. While social media can be fun and effective, it can also be extremely time consuming and yield only minor...
View ArticleCase Study @ Fidalgo Films – Kickstarter
What does it take to run a successful Kickstarter campaign? Earlier this year, we helped our friends over at Fidalgo Films reach their goal of $10,000 to fund post-production on their short film “The...
View ArticleMarketing a School vs. Marketing a Business
We’ve worked with numerous schools and training centers over the years, and noted some critical differences between helping a school and helping a traditional small business. Terminology First and...
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